Sterck Enfield O'Neill accounting group, inc.
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 The Accounting Educator . from Your Financial Success Advisors 
April 2003, Volume 2 
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Greetings!

We got you through April 15th! And, now we return to our focus...Developing Your Business!!

In this issue...
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  • Focus on Referral Business
  • Build Your Business With Referrals
  • Tax Tip: Plan for 2003 Now
  • The Hottest Job in Silicon Valley
  • Is Your Accountant or CPA Worth Your Money?

  • Build Your Business With Referrals
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    Booster Club
    Entrepreneur Magazine - February 2003

    Although referrals are one of the most important selling tools you have for growing and expanding your business, they are almost always underused. Why are sales people so reluctant to ask for referrals?

    Persuading your customers to refer you to their friends isn't as hard as you think. Here are 4 key steps to building your business through referrals:

    Continue Reading... »

    Tax Tip: Plan for 2003 Now
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    Source: Scripps Howard
    Pub Date: 4/15/2003

    Now that your 2002 taxes are done and gone, don't count on new tax cuts to reduce your 2003 tax bill. Bank instead on tax-saving strategies already on the books, experts say.

    Before filing your 2002 tax papers away, check them again to see how record-keeping can help tax planning year-round:

    More... »

    The Hottest Job in Silicon Valley
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    Source: San Jose Mercury News

    Forget flamboyant chief executives, high-rolling venture capitalists and fast-talking analysts. These days, the hottest job in Silicon Valley is...internal auditor.

    Internal auditors are the folks paid to sniff out problems like embezzling chief financial officers or fraudulent bookkeepers, and set up the controls to prevent them. But during the bubble many companies, especially young Silicon Valley start-ups, saw little need for such corporate overseers.

    That's all changed....

    Continue reading... »

    Is Your Accountant or CPA Worth Your Money?
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    Are you satisfied with your current accountant or CPA? Do they provide you with the level of service, competence, and benefits you deserve? If not, your choice of CPA may be impacting your potential growth and success

    To help you understand what your CPA should provide, click on the logo to immediately download your FREE assessment tool THE PROFESSIONAL ACCOUNTANT'S $CORECARD which specifically outlines the skills, credentials, competence, and benefits every professional and business owner should demand from their CPA.

    More on this topic »

    Focus on Referral Business
    How have your sales been this year? Can we give you some tools to increase your sales and profits?

    Even during our busiest time, we have been working diligently on providing you with tools to help improve your business. This issue of our newsletter is focused on an important tool for building your business -- referrals!
    Take a moment to learn some quick steps to obtain new clients.

    Please call or email us to discuss your business growth strategy. And, good luck in your business building efforts!

    -- Terry Enfield
    Director

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    . Quick Links...

    Register for Our Business Growth Seminars

    Taxes -- Sterck Enfield O'Neill's Perspective

    Document Retention Guidelines

    Our Directors

    Accounting Systems Support

    More About Us

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